For Contractors & Trades · Ontario & Canada
Websites and lead systems built for contractors and trades.
We build the website and the system behind it — local + AI search, missed-call text-back, booking, and follow-up — so more of your enquiries turn into booked jobs.
Trusted by roofers, HVAC, plumbers, electricians, renovators, landscapers and more across Ontario.
In short
MacDigital is a Canadian digital agency that specializes in contractors and the trades. We build fast, search-optimized websites and the automated lead systems behind them — CRM, missed-call text-back, online booking, and follow-up — so roofing, HVAC, plumbing, electrical, landscaping, and renovation companies across Ontario and Canada turn more enquiries into booked work.
The full system, not just a website.
Websites that convert
Fast, mobile-first contractor sites built to turn a visitor into a call or quote.
/Local + AI search (SEO · AEO · GEO)
Google, map pack, “near me,” AI Overviews, ChatGPT & Perplexity.
/Automation & CRM
Missed-call text-back, instant follow-up, booking, review requests.
/Marketing & ads
Google Local Services Ads + Meta lead campaigns feeding your pipeline.
/Branding
Logos and identity that match the truck, the site, and the estimate.
/Custom digital tools
Instant estimators, booking flows, dashboards built for your trade.
/Who we work with.
- Roofing
- HVAC & Heating/Cooling
- Plumbing
- Electrical
- General Contracting
- Renovations & Remodeling
- Windows, Siding & Doors
- Landscaping & Lawn Care
- Snow Removal
- Concrete & Masonry
- Painting
- Decks & Fences
- Flooring
- Paving & Driveways
- Pools & Hot Tubs
- Garage Doors
- Restoration
- Excavation
- Solar
How it works.
01
Map
Your services, service area, and where leads are leaking.
02
Build
Website + lead system wired together.
03
Capture
Every call, form, and message into one pipeline that follows up instantly.
04
Grow
Local + AI search, reviews, and optional ads to scale volume.
What you end up with.
- A website that loads fast and turns visitors into calls
- Found on Google, the map pack, and in AI answers
- Every missed call texted back, automatically
- Quotes and bookings handled without manual chasing
- Reviews and follow-up that run on their own
- One pipeline that shows where every lead stands
Service areas
Whitby (HQ) · Durham Region — Oshawa, Whitby, Ajax, Pickering, Clarington, Bowmanville · Greater Toronto Area · Ontario · Canada-wide (remote).
Questions, answered.
Do you only work with contractors and trades?+
We specialize in them. The websites and lead systems are purpose-built for how trades actually win work — calls, quotes, and fast follow-up.
How much does a contractor website cost?+
Most contractor websites run $1,200–$3,900 CAD one-time, with optional monthly plans for SEO, ads, and automation.
What's a lead system vs a website?+
A website attracts and informs. A lead system makes sure none slip away — CRM, missed-call text-back, online booking, and automated follow-up working behind the site.
Do you serve outside Durham Region?+
Yes. We're based in Whitby and work across the GTA, Ontario, and Canada-wide, fully remote.
What's the difference between SEO, AEO, and GEO?+
SEO ranks you in Google. AEO wins featured answers and AI Overviews. GEO gets you cited by AI assistants like ChatGPT and Perplexity. We build for all three.
How fast can you launch?+
Most contractor sites launch in 1–2 weeks once we have your details and content.
Ready to stop losing leads?
Book a free strategy call.